Audit Your Online Presence
Being in as many places as possible online sounds great because, well, the more places you are the more chances you have at being seen by the right people. Is there even a downside to…
Content Marketing
More than Just Frequently Asked Questions
Spoiler Alert: Your FAQ page is not limited to only questions that are frequently asked. You can also include the ones that you wish your clients would ask in order to encourage them to do…
The Content Marketing Roadmap
Content creation is one of the most difficult parts of marketing. Continually churning out worthy content can be a drag if you aren’t a natural writer (and sometimes even if you are!). But the fact…
Keywords: The Art of Being Seen
There are a ton of blog posts and how-to’s about marketing that will tell you that you need to focus on the right keywords—that you should strategically use keywords in order for your social media…
Driving Traffic to Your Service Website
When you run a service-based business, the marketing game is slightly different from a product-based business. In a product-based business, people will generally go to a website for, well, the products. For services, you’ll want…
Learn a Social Media Platform: Pinterest
Every social media platform has its own unique best practices and audiences. Figuring out which ones are best for you and your business will help you focus your social media marketing in all the right…
Driving Traffic to Your Retail Website
While social media in general, Meta Ads and Google Ads are great ways to introduce customers to your website, you need to create a reason for them to actually click on the link to visit.…